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Rahul Rana

Rahul Rana is the Co-Founder and CEO of RRATIONAL. He helps Businesses make RRATIONAL decisions in marketing. He is also the creative director of Bloody Brilliant Reviews. Aside from films and technology, Rahul loves football and gaming.

The Great Resignation

In April 2021, as COVID-19 vaccination rates increased, evidence began emerging that the Great Resignation was beginning in the United States. That month, a record 4.0 million Americans quit their jobs. In June 2021, approximately 3.9 million American workers quit their jobs. More than half of U.S. workers surveyed said they plan to look for

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Rise of the Gig Economy

Since the Covid-19 pandemic hit the world, the traditional workplace, which dates back to the 1940s, has gone through several interesting changes, with everyone wondering what would happen to us instead of nine-to-five jobs. The answer is very simple, and in fact, it’s not a very new trend-gig work, also known as a side hustle

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Rise of the Creator Economy

In 2021, $1.3B funding was recorded towards the creator economy alone. The word creator economy refers to independent businesses and self-employed who are making money or monetising themselves according to their knowledge, followers and skills. That’s why enabling digital platforms such as  Youtube,  Instagram,  Tiktok (Blocked in India) etc rose during that time. We can

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Deconstructing Branding

Branding is a key process that determines the magnitude of success of your company in the future. Branding is a long-term game driven by patience. There is a myth that Branding just about the logo or the visual elements. But that’s not right. That’s just a small part of the equation. Here, let’s deconstruct the

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